The Perse School

Chocs away for day of confection at the Prep

18 Mar 2014

Prep pupils’ dreams were realised yesterday as they became Willy Wonkas for the afternoon and created their very own chocolate bars.

Three teams of pupils from ages 7 to 11 worked with the School Chef Sean Johnson to make ‘Chocodough’, ‘Guzzle Guster’ and ‘Fudgipops’ – new chocolates they designed in a whole school competition last month. The pupils’ inventive and rather tasty sounding creations consisted of a whole host of ingredients from digestive biscuits to marshmallows, and caramel to wafer!

Owner of Cambridge-based chocolate emporium Chocolat Chocolat – Isabelle Chappelle – came along to offer advice, explain the process of chocolate-making and give her verdict on the results.  Isabelle said: “The children had some wonderful, creative ideas and lots of enthusiasm. While their business plans were sound, I fear they would be at risk of eating all the profits!”

Yesterday’s activity stemmed from last month’s House Activity Day where all pupils spent the day designing, branding, marketing and financing a new chocolate bar, and then pitching it to a panel of ‘dragons’. They took products from an initial vision and concept to a packaged prototype, then created a campaign of printed posters and a TV advert to bring it to market. Groups then pitched their idea to the Prep ‘dragons’, teachers who ditched their usual encouragement and support for disapprobation and cynicism. Eventually the teams Foresters 18, Barbarians 6 and Corinthians 7 emerged victorious with their creations.

Pupils used a wide range of technology to develop and pitch their ideas, from Google Sketch-up for the initial designs, to Windows Movie Maker for their advert and Excel for their financial modelling, helping them understand the practical uses of the software.

Head of Maths at the Prep, Tom Knowles said: “The chocolate challenge has been a fun way for all pupils to develop their teamworking skills, apply their mathematical knowledge to a business context and get creative. The whole school has really enjoyed it, and the winning teams loved bringing their new confectionary to life with the help of a real chocolatier and the School Chef.”

This was a fantastic afternoon enjoyed by the pupils and staff alike – we are sure that there will have been plenty of taste-testing throughout the day!



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